Category: Updates

We’re always doing something. Check back here for Digital Strategy Works news about our projects ongoing. Transparency is democracy! We love to talk about our stuff so that our partners, clients and associates can learn from our work.

Wyclef Jean Commencement Ceremony

On Sunday, May 23rd, Western Connecticut State University ( commemorated its new $97 million School of Music and Visual Arts with a commencement address by Grammy Award-winning recording artist and humanitarian, Wyclef Jean. WestConn, one of the four campuses operated by Connecticut State University, has carved a niche for itself by fostering its commitment for music and arts and was searching for a commencement speaker who had notable contributions in the field of arts and humanity. On behalf of the University, DSW secured Wyclef, who was selected to receive an honorary doctorate for his contributions in music and his humanitarian efforts benefiting Haiti through his Yelé Haiti foundation, an organization that is contributing to rebuilding Haiti after the devastating earthquake struck the country earlier this year.

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DSW launches

The crew at the National Museum of Hip Hop faced a dilemna with their web site. A web development company had donated design and development to the non-profit, but a key employee driving the project left the company and the site went unfinished. NMoH turned to DSW to complete the site. We found that the underlying code was based on tables and not standards compliant CSS. Not only could this affect page load times, but it would also take a toll on SEO, and it created issues with the layout of the blog, which was severely broken.

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DSW launches

DSW loves learning and loves kids. When Love Of Learning Montessori school in Long Island needed to redevelop their site navigation and information structure, DSW drew up a new plan to ensure the parent's could access important information like directions, contact information, and even the daily lunch menu. We created new imagery to refresh the look and feel, without having to rebuilt from scratch. We also added plug-ins for video, photo galleries, analytics, SEO and more. The site is now infinitely more easy to navigate. Parents love it, kids love it, and we love it too!

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Things seem amiss? We’re updating.

If things seem a little funky at the moment, we’re updating the blog and portfolio pages. Everything will be back to normal soon enough.

Digital Strategy Works secures Wyclef for 2010 commencement at Western Connecticut University

University is recognized for its focus on music and the arts. The university recently announced plans for a $97 Million facility to house their School of Visual and Performing Arts. To celebrate the construction of the new facility, the university's search committee set out to find a commencement speaker who exemplified a commitment to the arts and community service.

While Digital Strategy Works is generally focused on web and mobile application development, from time to time the company brokers agreements with recording artists and other notables on behalf of its clients. The university's search committee contacted DSW founder, Tony Zeoli, who worked to secure notable recording artist, Wyclef Jean, to give the 2010 commencement address on May 23.

In an unlikely turn of events, WestConn received confirmation of Wyclef's participation in commencement exercises on the morning of January 12, just a few hours before a devastating earthquake struck Haiti, Jean's homeland. Since that day, Wyclef and his foundation, Yele´ Haiti, have worked tirelessly to assist in relief efforts for the stricken country.

"We're excited that Wyclef Jean has agreed to speak at our undergraduate commencement ceremonies in May," James W. Schmotter, the WestConn president, said in a press release. "His artistic achievements and his long and impressive record of humanitarian work have recently been underscored by his role in galvanizing the international response to the terrible tragedy in his homeland. I know that he will bring a message that will engage and inspire our graduates and all in attendance."

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DSW launches for Creative Career Coach, Anne Hubben

Creative Career Coach, Anne Hubben had published her web site with Google operated, She faced a conundrum, when the company recently announced it would deprecate its long running FTP service, in favor of migrating its user base to custom domains.

Read how DSW solved Anne's predicament by migrating Anne's site from Blogger to Wordpress on MediaTemple hosting, complete with SEO optimization and social sharing tools.

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Digital Strategy Works launches

Dr. Tristin Wallace is a Vancover, BC based Naturopath and Applied Kinesiologist. After 8-months of fits and starts with a local web designer, Doctor Wallace contacted Digital Strategy Works for a solution that would get her online as quickly as possible, yet make sure her web site would be easy to navigate and look beautiful. Read about how Digital Strategy Works can provide similar, cost-effective solutions for you!

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Digital Strategy Works co-hosts 20dot20 with Habitat Music

On January, 28, Digital Strategy Works co-hosted 20dot20, a networking mixer for music creatives and web technology types at the Gibson Baldwin Entertainment Relations Showroom. Check out this video from 20dot20 and see why it's quickly becoming an essential networkingevent. The next event is scheduled for February 25. Click here for more info or register now.

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Digital Strategy Works founder Tony Zeoli hosts WordPress Westchester Meetup

On Thursday, January 28, 2010, Digital Strategy Works founder, Tony Zeoli, hosted the first Wordpress Westchester Meetup group at the offices of the Journal News (1 Gannet Drive, White Plains, NY).

Tony's presentation, Getting Started with Wordpress, guided participants in the the difference between setting up a blog or web site on versus hosting by installing the Wordpress software with a web host provider.

Tony covered the basics of install and how to set Wordpress so that the home page resolves at ", instead of "" Just three simple steps and you're done.

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Digital Strategy Works launches WordPress Westchester Meetup Group

Digital Strategy Works is pleased to announce the formation of the Westchester Wordpress Meetup Group. As the popular blog software, Wordpress, continues its migration to a full-fledged open source CMS solution, user groups have sprung up around the world to support bloggers, theme developers, and plugin developers who are need help or want to contribute in some way to the community supporting Wordpress.

In fact, the community has grown so much over the past few years, individual user groups working with Wordpress in major cities around the country are now forming larger, two-day conferences, aptly name WordCamp. The most recent WordCamp in New York City attracted over 700 attendees interested in learning about or contributing to Wordpress.

While the Wordpress NYC group has grown exponentially, we thought it was time to help our fellow Wordpress fanatics in Westchester form a group of their own. Our first event will be held on Tuesday, January 26 from 6:30 pm to 9 pm at the offices of the Journal News at 1 Gannett Drive in White Plains, just off Rt. 287 and Westchester Avenue.

For more information on the Wordpress Westchester Meetup Group or to join, please register at

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