Web Design

At Digital Strategy Works, we design and develop custom, mobile-responsive, and high-performance WordPress® websites tailored to your business needs. Whether you’re launching a new site, rebranding an existing one, or optimizing for better performance, our expert team ensures that your website is built with stunning design, seamless functionality, and user experience (UX) best practices.

Our Web Design Process

1. Discovery & Strategy

We begin by understanding your business goals, target audience, and brand identity. Our strategic planning includes:
✔ Consultation & Needs Assessment – Identifying key objectives, pain points, and opportunities.
✔ Competitor Analysis – Evaluating industry trends and identifying areas for differentiation.
✔ User Persona Development – Creating detailed profiles of your ideal customers to design with their needs in mind.
✔ Content Strategy – Structuring content for clarity, engagement, and SEO performance.

2. UX/UI Design & Information Architecture

A well-structured website ensures seamless navigation and a great user experience. Our design process includes:
✔ Wireframing & Prototyping – Creating blueprints for site layout, structure, and functionality.
✔ Navigation & Site Architecture – Optimizing menus, page hierarchy, and content organization.
✔ Visual Branding & Style Guide – Designing color schemes, typography, iconography, and UI elements that align with your brand.
✔ Mobile-First & Responsive Design – Ensuring flawless display across desktops, tablets, and mobile devices.

3. Custom WordPress Development

We build dynamic, scalable, and easy-to-manage websites using WordPress®. Our development services include:
✔ Custom Theme Development – Crafting unique, performance-optimized themes tailored to your brand.
✔ Advanced Functionality – Integrating custom forms, dynamic content, membership portals, and more.
✔ WooCommerce eCommerce Solutions – Setting up product catalogs, checkout processes, and payment gateways.
✔ Multilingual & Accessibility Optimization – Ensuring your site is ADA-compliant and available in multiple languages if needed.

4. SEO & Performance Optimization

A great website is useless if it can’t be found. We ensure that your site ranks well and loads quickly with:
✔ SEO-Optimized Structure – Clean, semantic code and keyword-rich content.
✔ Speed & Performance Optimization – Implementing caching, CDN integration, and image compression for fast load times.
✔ Google Core Web Vitals Compliance – Ensuring smooth page interactions and high performance scores.
✔ Schema Markup Implementation – Enhancing search engine visibility with structured data.

5. Security, Hosting & Maintenance

We prioritize website security and long-term reliability through:
✔ Kinsta Managed Hosting – Providing fast, scalable, and secure WordPress hosting.
✔ Sucuri Security Implementation – Protecting against malware, DDoS attacks, and vulnerabilities.
✔ Cloudflare Integration (Free Plan) – Enhancing performance, security, and DDoS protection with CDN and firewall services.
✔ 2-Factor Authentication & Firewalls – Adding extra layers of protection for WordPress® logins.

6. Post-Launch Support & Training

After your site goes live, we continue to support you with:
✔ Website Training & Documentation – Teaching your team how to manage and update the website.
✔ Ongoing Maintenance & Updates – Monthly plugin, theme, and security updates to keep your site running smoothly.
✔ Analytics & Conversion Tracking – Monitoring website performance and refining strategies for growth.