Client: Fiona Bloom
Music marketing and artist management agency, The Bloom Effect needed professional support for the organization’s WordPress-enabled, Bloom Blog. Digital Strategy Works provided WordPress training and CMS configuration, including plug-in installation and custom theme development to fix legacy issues, install Google Adsense scripts and perform SEO optimization.

When the Bloom Blog was targeted by a hacker resulting in the site identified by Google as hosting malicious programs, Digital Strategy Works performed a WordPress security sweep, upgraded the system to the latest version and removed all unknown registered users. DSW installed recommended plug-ins to perform regular security scans, database backup operations and other important functions. DSW then directed The Bloom Effect on how to register the site with Google’s Webmaster Tools and request to remove the site from its blacklist.
Solutions: WordPress maintenance and security enhancements; search engine optimization; Google Adsense installation; advising/consulting and ongoing maintenance.
Tony Zeoli founded Digital Strategy Works to provide small and medium size businesses with end-to-end digital strategy consulting. With over 16+ year of experience working on digital media projects for start-ups, non-profits, institutions, and corporations, Zeoli brings a wealth of experience that cuts across the digital media spectrum.